Not only are utility companies forcing harmful EMR technology on us in the form of smart meters, but they're gathering big data on our behaviors and lifestyles. This was shown in a presentation by an Arizona electric company, APS, on how they are now profiling their customers. Are they tracking our web usage? The Sky is the Limit: Big Uses for Big Data We Segment our Customers In a Variety of Ways •Geography •Housing type, size, occupancy type (own/rent) •Meter, feeder, transformer •Energy usage •Bill amount (summer/winter) •Rate plan •Lifestyle & behaviors •Web usage •Attitudes toward utility (trust level) •Engagement level •Energy efficiency & customer programs participation •Energy savings opportunities •Revenue generating opportunities •Propensity scores (likelihood to participate in programs)
![]() ![]() |
These are slides showing customer profiling from the Arizona utility presentation:
Date: Sat, 21 Mar 2015 20:23:52 -0700 From: [hidden email] To: [hidden email] Subject: [ES] Fourth Amendment Issues Not only are utility companies forcing harmful EMR technology on us in the form of smart meters, but they're gathering big data on our behaviors and lifestyles. This was shown in a presentation by an Arizona electric company, APS, on how they are now profiling their customers. Are they tracking our web usage? The Sky is the Limit: Big Uses for Big Data We Segment our Customers In a Variety of Ways •Geography •Housing type, size, occupancy type (own/rent) •Meter, feeder, transformer •Energy usage •Bill amount (summer/winter) •Rate plan •Lifestyle & behaviors •Web usage •Attitudes toward utility (trust level) •Engagement level •Energy efficiency & customer programs participation •Energy savings opportunities •Revenue generating opportunities •Propensity scores (likelihood to participate in programs)
![]() ![]() If you reply to this email, your message will be added to the discussion below:
http://es-forum.com/Fourth-Amendment-Issues-tp4027720.html
![]() ![]() |
Free forum by Nabble | Edit this page |